![]() | |
![]() |
Website Maintenance: What Does it Take to Manage Your Website?
Every action has a beginning phase where you launch your activity, a middle period in which you must sustain and develop it and a conclusion. Many people set up a website enthusiastically but then they find that they don't have the skills or knowledge to maintain and develop it. So, what are the challenges in this middle phase of a website's life and how can you meet them? Updating the site: The beauty of a website is that it is not static like a brochure or printed document. You can change it to reflect new products or new developments in your enterprise. You can launch new campaigns, and at any time you can add more content. The problem for some companies and individuals is that after they have paid a good amount of money to have their site built, they do not have any personnel who can make changes to the website, such as adding new text or photos etc. One solution to this is to make sure you have a good maintenance plan included in the contract or agreement you make your with your web designer, so that minor changes can be made by your original designer Another solution, and one that gives you more flexibility, is to train someone in your organization to be able to work with an html editor (like Frontpage, Dreamweaver, or other similar programs). While not everyone has the skills to design a site from scratch, someone who is able to use the normal word processing programs can learn how to modify text and upload files to the server. Promoting the site: If you just sit on your hands you cannot expect your website to live up to its promise. Many web designers do not have a clue about things like search engine optimization or submission, and the new website owner is left with a nice looking site, but no traffic. Furthermore there are other website related promotional tasks such as reciprocal linking, newsletter editing and mailing list maintenance which do not fall into the duties normally performed by the site's original designer. Once again check with your web designer or developer and see if they can perform any of these tasks economically or give you some help. If not, then some of these activities may have to be outsourced. Search engine optimization and submission, and even reciprocal linking, the activity of finding link partners, can be contracted from among the hundreds of companies offering such services. You or a designated member of your staff can learn some of these tasks by reading online tutorials, e-books and newsletters (like this one!). Though this takes time, again it gives you flexibility and an ability to work at your own pace and within your budget. Finally if you can't afford the outside services needed to maintain and develop the site, and if you are not sure how to train yourself or your staff, a third solution exists in the form of Ken Evoy's Site Build It (http://buildit.sitesell.com/webpromote2.html). In which powerful hosting, design, maintenance and promotional tools are provided along with step-by-step guidance enabling complete beginners to build, develop and manage effective websites. Even before you start your website you should be thinking one step ahead, so that you can develop the site intelligently and vigorously, and ultimately be successful in your web project. About The Author Donald Nelson is a web developer, editor and social worker. He has been working on the Internet since 1995, and is currently the director of A1-Optimization (http://www.a1-optimization.com), a firm providing low cost search engine optimization, submission and web promotion services.
MORE RESOURCES: DIGITECH Web Design Powers Business Growth Through Strategic SEO Content Creation & Optimization EIN News Unveiling the invisible hand: how AI is reshaping web design UNC Hussman School of Journalism and Media Communications and Public Affairs’ Journey King Named UMB’s May Employee of the Month The University of Maryland, Baltimore Web Pacific Lutheran University Beyoncé Website Design Analysis DesignRush Iconic Website Design Inspiration: Nike DesignRush Web Design Trends for 2025 crescentvale.com Best Web Design Companies Forbes Framer Launches AI Features to Supercharge Web Design, Democratizing How Stunning Websites are Built Silicon Canals Grow Your Local Business with WebLime’s Web Design & Marketing Solutions Potomac Local News California Privacy Penalties Focus on Quality Checks, Web Design Bloomberg Law News Top Web Design Trends for 2025 Designmodo ChatGPT was tasked with designing a website. The result was as manipulative as you'd expect Fast Company 8 Best Apps for Web Designers in 2025 DesignRush Best Website Design Inspiration: Amazon DesignRush 11 Best Interactive Website Designs in 2025 DesignRush 18 Best Tech Website Designs in 2025 DesignRush 16 Best Modern Website Designs of the Moment DesignRush Web 3.0 And The Evolution Of Website Design: What You Need To Know Harlem World Magazine Best web design software of 2024 TechRadar Taylor Swift uses unlikely design element to drop major Easter egg – is Reputation coming? Creative Bloq The Future of Web Development: Trends and Technologies on the Horizon IoT Business News 10 Best Medical Website Designs (2025) DesignRush Digital agency launches new branding and website Richmondshire Today 11 Best Minimalist Websites for 2025 DesignRush Best website design service of 2024 TechRadar Meukow Cognac Web Design Analysis DesignRush 5 Upcoming Web Design Trends for 2022 SitePoint California Tourism Leverages Interactive Web Design to Engage Gen Z and Millennial Travelers: You Need to Know Travel And Tour World |
![]() |
![]() |
![]() |
RELATED ARTICLES
Adding the Right Keywords to Your Website Content You've made your website, added a great title and keywords in the meta tags. That's it, right?Not quite. Reach Out To Billions Have you heard of 'Babel Fish'?It's a service provided by Alta Vista search engine people to translate every page you put 'Babel Fish' code, and up comes a a new language.Your page may be written in English, but people across Spain and Latin America can translate your web page into Spanish. 10 Nifty Ways to Prolong Your Visitors at Your Website Increasing the length of time a visitor is on your website will dramatically improve your conversion to sales. Use these ten points to check you are prolonging to stay of your visitors. Concentrate On Web Content Instead Of Search Engine Optimization For many webmasters the title of my article may seem like bad advice and contradict what most search engine experts say and advocate. However the proof is in the pudding. Are Web Templates Worth It? First off, I am a designer. Now you're thinking, here's this guy trying to convince me to hire a designer costing a few hundred to a few thousand dollars instead of buying a pre-made web template for about $60. Are You Driving Away Potential Customers? When a prospect lands on your website will he or she understand what you are presenting? Do your ordering/sign up instructions make sense? Can prospects easily find the information they are searching for? If you don't know the answers to these questions you may be driving away potential customers.As a writer I put a lot of effort into making ideas clear. 10 Ways to Sabotage Your Website Traffic and Send Visitors Packing If you're running a website or online business, your number one goal should be to build traffic. The following are ten ways to drive traffic away from your site. Ten Basic Steps For Building A Web Site That Works 1. Assemble a web site development plan that is integrated with your overall marketing processes; the content should be consistent with offline materials, the graphics/images don't have to be identical with traditional media, but should be consistent with your overall branding, style guide, usage of colors etc. How to use Emotional Content to Increase Visitor Response Did you know that many folks make "buying decisions" when they are moved emotionally? Other traditional medias have made the most of these principles and taken advantage of them for many years, whether it be a TV commercial or an ad in a magazine. People are emotional beings and people make decisions (either good or bad) when they are emotional. Web Site Design Mistakes - Database Parameters In URLs Creating a web site takes thought, planning and execution. Unfortunately, many designs are dead in the water before they are even published as far as search engine optimization is concerned. Why Should You Care About Your Web Site Colors? **How Colors are Used in web design:**Demarcates screen elements into groups- You can pu a blue background for your navagational bar and white for rest of your page. This tells the visitor that the blue area has different elements and grabs his attention. Top Ten Website Design Secrets for Internet Marketing Success When it comes to marketing your website, you should really work on the design of your site and optimize it so it makes you the maximum amount of money per visitor as possible. The design of your website is very important and plays a huge role in your website's success or failure. Choosing A Color Scheme When you begin the design of your Web site, one of the first things you need to do is decide on a color scheme. Although choosing colors seems like a relatively easy proposition, it's not easy at all. How to Create an Enjoyable Web Page Design Novice and professional designers alike - you may probably be skilled enough of any one or all of the techniques in creating a Web page and designing them. However, not all designs, even those made by authorities in the field, prove to be enjoyable and entertaining enough for the users. Winning Websites Customers will form an opinion of your business as soon asthey look at your website. Therefore the same basic rulesapply that you use in the production of your brochure andyour business card - It needs to grab attention, be easy to read, have a benefit statement, be friendly and make astatement about your business. Banner Enchancement - Designing Your Banner A well designed web site is great to have, but what if no one ever comes to it? Most web sites either rely on advertising, or have used advertising at some point in their existence, to get people to come to view the site. This means that your going to have to have not only a well designed web site but also well designed banners to attract your visitors. Discover 7 Proven Shopping Cart Enhancements to Increase Your Sales For online businesses with their main goal of selling products, shopping cart abandonment can mean the difference between profitability and loss. But since recent surveys suggest that less than 50% of retailers know their shopping cart abandonment rate, let's review what it is and why it is important to know. Increase Your Credibility With Web Site Awards Web Site Awards are given from other sites to reward your site for a specific reason. They will usually give you an award graphic or text link to include on your site if you win. Three Things You Must Do When Designing and Building Your Small Business Website If you are going to have a web presence for your small business, it only makes sense that it should actually help you get more business. In order to do so, your website design should focus on performing only one function - and that's to convey your sales message to your site visitors in an effective and efficient manner. Dont Overdo it! Have you ever been to site with so much ad clutter that you wanted to just leave? Odds are you have, and odds are even better that you did in fact leave! Always refer back to the KISS philosphy. Keep It Simple Stupid!1. ![]() |
home | site map |
Webdesign-box © 2006 |