Internet Tip of the Week: First Impressions
First impressions are extremely important if you hope to do business on the Web. After you refine your ads, and if you make your pitch to a targeted group, you will start to get visitors to your web site. Here is where many would be entrepreneurs drop the ball. Putting up a web site is not a difficult task, but designing a good one is, and if you don't pay attention, it might be working against you. Think about it, the web site is not only the first impression of you and your business, it is crucial to your success or failure. People don't waste a whole lot of time when visiting a site. If it isn't professional looking, they may just "click away". While looks are important, you must spend time on developing good copy.Copy written by affiliate programs has been seen over and over, and while it may have been effective at one time, it is so overused that people immediately recognize it for what it is. In addition to good copy, which of course has no spelling, grammar or punctuation errors, it has to clearly state what you are offering. Many web sites offer a real challenge to try to figure out what they are trying to sell. The offer should be the first thing they see. The information must also flow logically, and not leave a lot of questions unanswered. In addition to complete information on your offer, it must have a call to action, which entices the visitor to purchase from you.It must also have an order form, or instructions that are easy to follow. It is also a real plus to let the prospect know a little bit about you. Your picture on the site can go a long way to help instill confidence. There is some confusion on the value of links. Some advocate that a good web site should be divided into separate sections connected by links. Others feel that a single long web page will score higher in the search engine rankings. There are basically two types of links. One goes to a completely separate web page, and is considered an external link. Another type is referred to as an internal link. These point to different "parts" within the same web page. Both have value, however internal links are a little friendlier. If someone clicks on one and the next "part" logically flows from the previous one, people will be more inclined to read on. While it is a good idea to have your links on the side of the page, you should avoid the use of frames, which divides the page into two logical pieces that can be independently manipulated.At the current time, sites constructed with frames are not search engine friendly, although this could change. Links should be clear as to where they will take you. It is crucial that the titles of the links, not only make sense, but actually take someone to that information. Each site should have links that are unique, and it is not a good idea to have information in the target, that is not specified in the link. If you have someone design the site for you, remember that their expertise is in web site design, and most likely they will know little, if anything, about what you are doing. They can construct the site and make it look good, but the copy and information flow is your responsibility. You should always take a break from the copy writing, and if at all possible, have someone else proof your work for grammar. Also you have to be careful of words that pass spell check, but are actually an error. Don't confuse words like "there" and "their". Once you have the basic framework finished, it is now time to test it. Try to corral as many people as possible to review it.Is it clear and an effective presentation? You should probably avoid friends unless you are sure they will give you an honest evaluation. The first impression your web site makes is crucial to success.If people have to "jump through hoops" to find out about your offer, or if it doesn't portray a professional image, the odds are they won't buy. Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday. Wednesday. and Friday. Instructions on how to place an ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm.
MORE RESOURCES: 25 Awesome About Us Page Examples For Web Design Inspiration Search Engine Journal Adobe Dreamweaver (2024) review TechRadar The best website builder for small businesses Creative Bloq 30 Best Web Design Agencies To Partner With in 2024 Influencer Marketing Hub Are you up to build the next best website? Get started with one of these 5 web design courses Fortune Jeremy McGilvrey, A Houston Web Design Agency, Inks Long-Term Lease In Prestigious Williams Tower Office Space Yahoo Finance Why (and How) I Learned Web Development as a Data Scientist Towards Data Science We Need to Decarbonize Software IEEE Spectrum 18 Free Web Design Tools, Winter 2024 Practical Ecommerce Moving Your Website into the Web Design System (WDS) Washington State University Web Design Companies & Agencies In Austin To Know Built In Austin TSTC Marshall spotlights online web design and development program Marshall News Messenger Top Web Design Trends 2024 Designmodo Why isn't Adobe doing web design better? Creative Bloq 9 Chicago Web Design and Development Agencies To Know Built In Chicago How to design a website: A beginner's guide CNN Underscored Best website design service of 2024 TechRadar Jessica Sorden's Transformation from Corporate Burnout to Web Design Maestro - by Carly Winchell The Ark Valley Voice Web Design and Development Alumni Highlight: Jenna Smith | Digital Media Utah Valley University Valpo Web Design supports NWI No Child Hungry in fight against food insecurity with new website Valpo.Life Best Web Design Software in 2024 USA TODAY Information technology students delve into web design with capstone project University of Missouri College of Engineering Valve and Picnik vets Hatch new idea — a no-code web design platform for 'tech curious creators' GeekWire Valpo Web Design & Marketing helps businesses through intentional design and forward thinking Valpo.Life 5 Top-Rated AI Website Builder Tools Software Advice Sweb CEO puts AI to work for small business web design San Antonio Report Website Design Services of Pop Machine Agency: Leading Wichita's Charge in Global Web Design Trends Yahoo Finance 5 seriously useful AI web design tools Creative Bloq Augmented Reality and the Future of Web Design | LBBOnline Little Black Book Revolutionizing Web Presence: Webness Studios Launch Specialist Website Design Services Yahoo Finance Locofy.ai's accelerates web design-to-code with AI as it pioneers Large Design Models Markets Insider Valpo Web Design & Marketing | Partners Valpo.Life Michelle Belleville Science@NASA 6 ways AI is changing web design Creative Bloq 15 Web Design and Development Trends You Need To Know in 2024 SpaceCoastDaily.com 7 Best Web Design Services of 2024 Newsweek 17 Free Web Design Tools, Fall 2023 Practical Ecommerce Grand Cayman Web Design Expert & SEO Qamar Zaman Book Build Google Knowledge Panel Offers Grand Cayman ... Yahoo Finance The best free blog websites Creative Bloq The best website footer on the internet Fast Company How web design trends have evolved Creative Bloq Mizzou alumna uses web design expertise to give back to engineering, community University of Missouri College of Engineering 10 Best WordPress Web Design Experts Influencer Marketing Hub AI tools are killing web design jobs in South Africa Rest of World Top 13 Custom Web Design Agencies Specializing in Education Influencer Marketing Hub Top 12 B2B Website Design Agencies in 2024 Influencer Marketing Hub U.S. announces official web design system Boing Boing Kansas City woman inspires Black students through coding, web designing WDAF FOX4 Kansas City 12 Top-Ranked Shopify Web Design Agencies Influencer Marketing Hub Regulator: “Harmful” Web Design Could Break Data Protection Laws Infosecurity Magazine How Google perfected the web The Verge Top Headless Web Design Agencies to Revolutionize Your Front-end Influencer Marketing Hub Kentico 'Site of the Year' Competition Proves Custom Web Design is Alive – and Thriving - CMS Critic |
RELATED ARTICLES
Website Design Info - Part 1 What Will My Site Do?This is the first of eight articles about website design. Our discussion will deal with some of the issues which need to be considered when developing a new online presence. Will You Site be a BIG SUCCESS. 7 Reasons Why It Might Not! With so many new websites going up, it is hard sometimes to tell if your site will be a BIG SUCCESS or an unexpected flop? If you are unsure of whether or not your site will fly with visitors or crash and burn, this article is definitely for you. Now we all know the importance of great service, but if your website doesn't communicate this, then you could be headed for failure. An Ideal Home Business Home Page From my personal experience of around two year as home business website operator as well as owner, I have spent enough time learning and unlearning. Observing other sites and constantly reading and contributing in online forums about managing a website. Save Time and Boost Profits with Free Content Public domain gives you a head start creating ebooks, ecourses, newsletters, teleconferences, website content and email registration incentives you need to keep in constant touch with clients and prospects.Public domain refers to information free from copyright protection. What Content to Publish on Your Website Many businesses want a simple website where they tell people what their business is about, some information on the products they offer and a means of contacting them.However, content is vital in the growth of your Internet presence. Tips for Getting More Sales From Your Website (1) Create a Direct Response Website, with the minimum number of pages possible (e.g. Website Promotion and Design Tips Are you thinking that it is about time your small business had an internet presence, however are not too sure how or who to go to build and promote the website.This article will hopefully be of benefit to you as it will give you free tips on website promotion and on how to obtain a website on the cheap. The Golden Rule Of Website Building Copyright 2005 Robert EvansSetting yourself up to earn a steady monthly income has to be a pre-requisite to your success online. There is no doubt that large sums of money can be made (and indeed are being made) from selling products or services online. How to Use Sliced Graphics to Layout Your Web Site The problem with designing your site as a graphic, is thatit would take too long to load. Your visitors would leaveyour site immediately and move to your competitors website. Re-Use The Links You Have When Revising Your Site! Many times I've seen a web site undergo a revision and everything is brand new, even brand new links!You've worked so hard to get those great page ranks for all your pages and then you get rid of them? NO NO NO.It's the same reason why people buy "expired domains". Event Planning Must Include An Event Website As part of your event planning you should seriously consider registering a special event domain. That should in fact be the first step for your planning of any event. Database Driven Website The solution lies in creating a 'Database driven website', through which web pages are created dynamically which further gives a web site visitor an up-to-dated view of information stored in the database. When the information in the database is updated, site visitors will immediately see the changes that have been made. How To Use Color Effectively When You Create A Web Site Colors are powerful, and create strong feelings. They can also make your web site look professional - or look like a circus. Eight Website Pitfalls, and How to Avoid Them Clutter: Too much noise, too much text, and too little white space mean that customers ignore the content. Customers often scan pages quickly, only reading titles or input prompts until they reach the content they want. Do You Hate Your Website? Web Site Sales To Hit $316 Billion Over The Next 6 Years What dollar amount does your web site contribute to this $316 billion dollar trend?Have you spent thousands, tens of thousands, or hundreds of thousands on your web site only to discover that it attracts more flies than customers?Do you hate your web site, your web developer or your entire IT department?Do not despair! You are not alone!A great web site is crucial in order to effectively communicate to a business's target audience. It is important for Chief Executives and small business owners to pay close attention to the effect that their web site has on their business. Size Does Matter! In this article we will be looking at why you should keep your web page size small.As any good webmaster knows you should keep the web page size small, but why? It's really simple, both spiders and visitors hate web pages that take forever to load because it's harder to spider the web page or for the visitor they just don't have time to wait for your web page to come up, after all most web sites are not that great, so why wait if your the visitor?You should keep images down in size, the best way to do this is with image compressors. Increase Your Credibility With Web Site Awards Web Site Awards are given from other sites to reward your site for a specific reason. They will usually give you an award graphic or text link to include on your site if you win. Selling Multiple Products? Avoid These Top Blunders When your web site sells more than a dozen items, you may face a fierce challenge of helping shoppers find what they are looking for. You'll need to classify products into categories, but these will serve as obstacles and even dealkillers if those categories do not match those in the headsof shoppers. Owning Your Own Web Site Is A Must Owning your own website is a must if you are doing businesson the Internet.There are so many factors involved in creating a web site layout and or design that there is really no right or wrong design. Teach Yourself CSS The Easy Way I taught myself HTML back in the mid-nineties and was proud of the fact that I was able to accomplish the design of fairly complex web pages with nothing more than a starter HTML book, an HTML reference book, and the knowledge I had stored in my head. But back in those days, we web designers had what looking back was a fairly limited amount of tools with which to work, and the quality (or lack thereof) of sites on the web was lackluster at best. |
home | site map |
Webdesign-box © 2006 |