| |
| |
|
How to Create A Homepage That Works
Want to know what the worst thing to say on a homepage is? "Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the visitor already knows he / she is looking at your homepage, what's the point in teaching them to suck eggs? Your website's homepage needs to contain much more important messages than a simple welcome statement or brief history to your company. Why has someone landed on your website in the first place? What problem are they looking to solve? What type of information do they seek? If your homepage doesn't convey that your website has the answers to these questions in the visitors' minds then it's game over - they will leave, never to return. 3 Seconds To Make The Right Impression So how you can retain visitors and grab them as soon as they view the homepage of your website? Well, try condensing the key selling points of your business. Why are you different? Why should they do business with you as opposed to anyone else? A lot of businesses also lose sight of the fact that their homepage should not only convey what the business is about but also what the website is about. What can visitors do on the website? What types of information can they find here? What are the best things about the website? If you don't convey all these vital messages quickly via the homepage people will not stick around trying to find the answers themselves deeper within the site. Put Yourself In The Shoes Of Your Customer As with many marketing approaches the key here is to take a step back and imagine yourself as a customer viewing the homepage for the first time. What would you want to see? Perhaps client comments to instil a sense of trust. Or maybe press clippings that illustrate the profile and respectability of the company? Whatever you decide to place on the homepage keep it snappy. Less is more. It's a clich but it holds 100% true as far as your website's homepage is concerned. About The Author You can get free access to lots more of my articles plus a FREE Special Report "How To Turn Your Website Into A Customer Magnet" worth a value of 47 ($85) here: http://www.magnet4web.com/website_services/?page=freeguide
MORE RESOURCES:
SEO.in Named Fourth Best Android Development Company by bestwebdesignagencies ... - Press Media Wire
Google News |
|
|
|
RELATED ARTICLES
How To Choose A Website Designer When you're self-employed, choosing a website designer is a crucial decision, as a good website can bring you more business and a bad one can drive away prospective customers. Below are some important things to consider when selecting a website designer for your new site or site redesign. The Seven Deadly Sins of Web Business Design Before you take a road trip it is usually a good idea to know where you are going. It is the same when you are building a business, creating a marketing plan or building your web site. Keep Them Coming Back - Update Your Site If you are anything like me, your website is a reflection of yourself. It contains your thoughts and communications, exposed to the entire world at all times. Want to Increase Your Online Sales? Make Sure That Your Web Site Has a Unique Selling Proposition If you own a web site or if you are going to build a new one, the most important thing about your site is to achieve as high as possible visitors to sales conversion rate.Although they say that "the traffic is king online", if your website converts poorly, your online business will fail, unless you receive tons of free traffic which I doubt. Winning Websites Customers will form an opinion of your business as soon asthey look at your website. Therefore the same basic rulesapply that you use in the production of your brochure andyour business card - It needs to grab attention, be easy to read, have a benefit statement, be friendly and make astatement about your business. Flash Design Adds Website Versatility You have probably viewed many Flash-based components while surfing the Internet. Most smooth animations on websites and in banner ads, short films, and presentations are built in Flash. Your Website Hurts My Eyes: 7 Reasons to Tone Down Your Advertising So you're on the computer, as usual. Your eyes are smarting. Do You Make These Common (But Deadly) Website Design Mistakes? Building a website can be overwhelming, here are some design tips to help keep you on the right path (or is that web?)--- Designing a Frames-based web siteFrames may make the job of maintaining a big web site easy, but search engines hate them. Most search engines cannot find their way through them and end up indexing only the home page. Free Website Templates - Top 10 Things You Need to Know When building your website you might not have a large budget to devote to website design or a designer, so the best option for you might simply be to use free website templates. However, consider the following benefits as well as drawbacks before you decide to take this route of website design. Tips On Effectively Organizing Your Navigation Not all links are created equal.While all of your links may be important, you must sort and prioritize to come up with an effective navigation scheme. Web Design: How To Get Your Visitors To Stay Remember the famous line from the movie Field of Dreams, "If you build it, they will come"? In the world of Internet marketing, you not only want them to come, you want them to stay.The Internet is fast-paced. File Types For Icons Explained An application is not ready for use unless you have the proper icons for using into the application. Having the right icons for your application is not difficult if you have the help of a specialist or a specialized company to design the icons. How to Convince Your Visitors to Return Often One visit does not make a sale. Be sure to make your Web site attractive to your visitors so that they want to come back. 10 Things All Webmasters Should Know Geared Up with a website and lots of energy to make a mark online? Spare some time and go through this. You'll be glad you did. Is a Web Site Builder Right for You? A web site builder can be a real life saver to someone without advanced HTML knowledge or tools. Web site builders allow a relative newbie to the internet create a professional website in very little time. Reach Out To Billions Have you heard of 'Babel Fish'?It's a service provided by Alta Vista search engine people to translate every page you put 'Babel Fish' code, and up comes a a new language.Your page may be written in English, but people across Spain and Latin America can translate your web page into Spanish. Does Your Homepage Work? All websites have a homepage. It is the most important page of your site. Increase Your Credibility With Web Site Awards Web Site Awards are given from other sites to reward your site for a specific reason. They will usually give you an award graphic or text link to include on your site if you win. The Top 8 Website Sins Part Two Sin #5Poor Spelling And GrammarWe all make mistakes when we write things down or type things out. Nobody is 100% perfect but a huge number of website owners completely ignore the basics of spelling and grammar. Free Online Tools to Design (and Maintain) Your Website These days, it seems that everyone has a website. Unfortunately, many of these websites are either bland, or sloppily designed by people who don't understand how to use HTML effectively or are intimidated by it.
|
| home | site map |
| Webdesign-box © 2006 |
